Want to build a social media forum, or join a really buzzing one? Read our blog post and find out how to do it best!

Stop sending fluff. Show them what moves the needle. If you’ve ever sent a 10-page social media report to a client, packed with engagement rates, follower growth, and hashtag impressions—only to get back a “Looks good, thanks!” with zero follow-up—then you know the pain.   Most…

Looking to grow your social media community? You’re not alone. It’s no secret that social media is a powerful tool for marketers. Whether you’re running a small business, blogging, or trying to make your way to the top of the corporate ladder, you need to…

Instagram is a powerful marketing platform that can drive conversions and build lasting customer relationships – we all know that. Today’s modern Instagram marketer needs to master both image and video content, taking advantage of the platform’s diverse formats to engage audiences in creative and…

When it comes to promoting your brand on social media, you likely already have a plan in place. But, you might be leaving the most important people out of the equation — your audience. Your customers have the potential to become powerful brand advocates —…

Do you have a personal Facebook page? You can manage multiple social media accounts by using it. Facebook is a great platform for connecting with friends and family, but it also offers a lot of useful features for managing multiple accounts. If you’re a small…

You walk into a new restaurant and see a long line at one stall while others sit empty. Without thinking, you join the crowd. If that many people are choosing it, the food must be good, right? People often look to others when they’re unsure,…

Nobody likes being the odd one out. People follow group norms to fit in, avoid conflict, and keep their place in social circles. This is normative social influence – the pressure to conform for social approval and avoid rejection. Psychologists separate this from informational influence,…

Why do some social media posts take off while others disappear without a trace? It’s not luck—it’s data. Social media analysts dig into performance metrics, audience behavior, and engagement patterns to help businesses understand what works and why. They use these insights to guide decisions…

When was the last time you tried a new restaurant without checking its online reviews? Probably not recently. Social media reviews have become the go-to source for customers looking to gauge a business’s reliability, service, and quality. These digital word-of-mouth recommendations build trust, boost brand…